Patrick McFadden – Medium

Patrick McFadden

How One Long Term Care Staffing Agency Stopped Chasing Clients and Started Attracting Them

Most marketing firms talk about tactics. We help our clients see the bigger picture.

4d ago

4d ago

The Google Update That Tanked a Business Overnight

The Call:

Feb 23

Feb 23

“We Just Need More Leads” (No, You Don’t)

The Call:

Feb 23

Feb 23

The SEO Agency That Sold Convenience, Not Expertise

The Call:

Feb 23

Feb 23

Does “Near You” Work for “Near Me” Terms in Local Search Rankings?

If you’re running a business focused on attracting local customers, you’ve likely encountered the terms “near me” and “near you.”

Jan 11

Jan 11

The Future of Marketing and Selling May Not Be To Humans But AI Agents

Recently I wrote an Article “The Future of Selling: Why Small Businesses Need to Understand AI Agents” but as I thought more about it, is…

Jan 8

The Future of Marketing and Selling May Not Be To Humans But AI Agents

Jan 8

Thriving in 2025: 5 Game-Changing Trends to Future-Proof Your Business and Marketing Strategy

2025 is poised to challenge long-held assumptions about how businesses operate. But here’s the exciting part: uncertainty always breeds…

Jan 7

Thriving in 2025: 5 Game-Changing Trends to Future-Proof Your Business and Marketing Strategy

Jan 7

The Missing Link in Small Business Marketing: Leadership, Not Tactics

For years, small businesses have been chasing the next big thing in marketing — ads, social media, SEO, whatever tactic promises quick…

Dec 31, 2024

The Missing Link in Small Business Marketing: Leadership, Not Tactics

Dec 31, 2024

Content Is No Longer Optional — It’s Oxygen

Content used to be optional in marketing — a nice-to-have addition to your strategy. Then it evolved. It became oxygen: essential…

Dec 12, 2024

Content Is No Longer Optional — It’s Oxygen

Dec 12, 2024

Alignment Through Voice-of-Customer (VOC) Insights: The Foundation of Effective Marketing Strategy

In service-based industries, whether you’re a commercial contractor handling large-scale projects or a residential service provider like…

Dec 8, 2024

Dec 8, 2024

Patrick McFadden

Patrick McFadden

Small Business Marketing Consultant // CEO of @indispmarketing // I install a marketing process to increase visibility, grow revenue & make your phone ring

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