How to Advance The Marketing Strategy That’s Perfect For Your Business

Recently I was speaking with a group of owners and CEOs of small businesses that wanted to know about what their primary role in marketing should be.

As an owner or CEO of a small business, your primary marketing role is to create and advance the marketing strategy.

To me getting clear about strategy is the most important challenge you face and I challenge you to first look inward.

Explore a marketing strategy that is infused with:

1. who you want to serve
2. knowing the real problems you solve
3. understanding the journey prospects want to take with you

Truthfully, the only way you can do this is to fully understand what marketing strategy is > https://buff.ly/2Skd0FA

Note: A good marketing service provider will demand that you spend time building a firm foundation based on strategy before proposing a series of tools and tactics aimed at lifting visibility. Until you find a way to change the context of how your ideal customer views what you do and in effect render the competition irrelevant, you’ll find that your marketing efforts never seem to build momentum.

#whatismarketing #whatisstrategy #marketingstratgey #marketing #smallbusinessmarketing