The Real Reason Social Media Isn’t Working For You …..

Is because of how you view its role in the big marketing picture.

A lot of what’s written about social media amounts to a list of things you should do — get on Twitter, blog, create a LinkedIn page — and not enough on WHY you might consider doing it.

- to stay in touch with prospects and clients
- to connect with strategic partners
- to demonstrate expertise
- to showcase company culture for recruiting talented people
- to shorten the sales cycle
- to showcase social proof
- to increase search engine rankings
- to better understand your clients

#socialmedia #marketing #socialmediamarketing